Velvix Enters APAC Agreement with Max Fair Group
Velvix has announced the signing of a new partnership with Max Fair Group (Max Fair), a gaming technology firm based in The Philippines with offices in Asia and Latin America. The agreement will see Max Fair handle distribution for Velvix in The Philippines as the slot manufacturer seeks to launch its slot game products in the country.
Velvix aims to bring several titles that have seen success in other markets, localized for Asia. These include the group’s flagship title ‘BaoBao King’ along with others including ‘House of Happiness’, ‘Blooming Penzai’ and more. The group will offer both link and standalone products, allowing Max Fair to lead the product introduction, distribution and management in The Philippines.
Cyrus San, General Manager of Velvix stated, “We are excited to begin a new partnership with the team at Max Fair. They bring expertise in various Asian gaming markets, including a focus on EGM products. Their relationships with operators and understanding of the market regulations make them an obvious partner for us in The Philippines.”
While the initial launch focuses on integrated resorts in The Philippines, Velvix notes that other markets, including Vietnam, are on the radar for near future expansion.